Athena Teams Up with Women to Watch for New Partnership

Athena Global Advisors, a marketing consultancy that partners with organizations looking to transform their presence, reputation and performance, is pleased to announce a new partnership with Women to Watch Media, a premier global platform for women leaders to share their life stories.

The partnership brings together two women-owned businesses with the goal of celebrating female professionals of all ages and industries through content sharing, special events, weekly podcast programming and more.

“Athena Global Advisors is thrilled to partner with Susan Rocco and Women to Watch Media to help elevate and celebrate the longevity of the show, the diversity of guests and the caliber of sponsors who have supported its mission for over the past 11 years.”

– Maggy Wilkinson, CEO of Athena Global Advisors

Women to Watch will continue to deliver its national podcast and digital version on their YouTube page featuring trailblazing female leaders from around the world for conversations about who they are behind their professional titles. Upcoming Women to Watch guests include Alexis Jones, author and activist; Bronwen O’Keefe, global head of The Globe Trotters; Bonnie Carroll, founder of TAPS; Julie Uhrman, president and co-founder of Angel City Football; and Liza Donnelly, cartoonist at The New Yorker. Previous notable Women to Watch guests include Gloria Allred, Martha Radditz, Sallie Krawcheck and Soledad O’Brien. In addition to YouTube, the podcast is available to listen to on Amazon, Apple, Spotify, GooglePlay and Redcircle.

“I am beyond grateful that at this pivotal time of growth for Women to Watch, I met Maggy Wilkinson. As a woman-owned company, Maggy saw where I wanted to take this show and understood the impact our partnership would have. Athena’s expertise and wisdom will be immeasurable.”

– Susan Rocco, the founder and host of Women to Watch Media

Timed with this partnership, Patsy Sciutto Doerr has joined Women to Watch Media in an advisory role. Doerr is the Principal Consultant of Change for Social Good, a New York-based boutique management consulting firm. She is also an award-winning thought leader, speaker, coach and facilitator. Focusing on social and community impact, Doerr has expertise in talent development, diversity, equity & inclusion, corporate responsibility and ESG/sustainability. She is also an Adjunct Professor at Fordham University.

About Women to Watch

A lifelong resident of the Philadelphia area, Susan Rocco received her Bachelor of Arts in Communications from Villanova University and spent her early career in marketing, sales, public relations and advertising. Initially created as a live weekly radio show, Women to Watch Media was founded in 2012 and has developed into a national podcast and digital TV program that airs weekly on the show’s YouTube channel. After discovering the need for a talk show that was based on candid conversations with women leaders, Rocco uncovered her mission to inspire and encourage more women to pursue leadership roles worldwide. For more than a decade, Rocco has sat down with women who are C-suite executives, scientists, leaders in technology, notable journalists, philanthropists, activists, politicians, doctors, and more with the goal of connecting the dots between the little girl and the woman leader she is today. Rocco is currently a board member for the Global Thinkers Forum based in London.

About Athena Global Advisors

Athena Global Advisors is a marketing consultancy with expertise in management consulting, data, strategic marketing, events, and creative services. By leveraging diverse talent and expertise, Athena devises strategies, crafts campaigns, activates experiences and optimizes operations to connect its clients with their audiences. Athena sits at the intersection of brand strategy, campaign planning and activation, and operation optimization. Athena is uniquely positioned to provide end-to-end social strategy and a comprehensive view of brand health. Headquartered in Philadelphia, Athena is a woman-owned, women-led organization.

What do Fortune 30 companies, Ivy League institutions and professional sports franchises have in common? They’ve all partnered with Athena to bring their projects to life. Read more about our latest projects here.

For more information visit:
women2watch.net
youtube.com/@W2WMedia