From the Experts

Athena Global Advisors, a marketing consultancy that partners with organizations looking to transform their presence, reputation and performance, is pleased to announce a new partnership with Women to Watch Media, a premier global platform for women leaders to share their life stories.

The saga of OpenAI CEO Sam Altman continues, the world’s first wearable smart device is on the market and the NFL is focused on reaching new audiences with a full slate of streaming content: The Athena team weighs in on the industry headlines that moved the needle in November.

President Biden’s AI executive order, news from WPP, AI and decision-making, and Meta’s spin on billboards: how our experts are thinking about some of October’s big stories.

Government efforts to understand AI, immersive entertainment, experiential EV charging, and more: our experts explore some of September's biggest stories.

Threads, X, a new AI agreement, and the Sphere in Las Vegas. Athena experts provide their perspectives on the stories that caught our attention in July.

Here are some ideas Athena’s Strategic Marketing & Events team suggests for maximizing your brand’s engagement with the World Cup.

The EU's AI Act, the wireless industry's disaster response, new AI use cases, and Disney's Level Up Initiative: Athena experts provide their perspectives on the stories that caught our attention in June.

Digital Asset Management is an important conversation for businesses, especially in a post-covid era where more digital content is being accessed now than ever.