vertical lineOlivia Odle Senior Analyst

 
Olivia Odle
“I have also always performed my best personally and on a team when I enjoy who I work with and the leadership that is exemplified before me. I have been greatly inspired by many of these relationships.” 

Olivia is a marketing and events specialist with a background in sports marketing and community engagement initiatives. As a former Division 1 soccer player at Virginia Tech and the University of Oklahoma, she has a special appreciation for the teamwork required to execute high-impact events. Olivia is well-versed in both the planning and execution sides of event activations, taking a comprehensive approach that captures long-term goals and immediate details. After a fall internship with us, Olivia is excited to reengage with exciting projects, like Philadelphia Soccer 2026’s campaign to host the FIFA World Cup and recapture the inspiration she has found in her colleagues.

Education
M.B.A., Entrepreneurship focus, University of Oklahoma 
B.A. Business Management, Digital Marketing Strategies minor, Virginia Tech 
Areas Of Expertise
  • Project Management 
  • Sports Marketing 
  • Social Media Marketing 
  • Communications 
  • Insights & Data Strategy 
Work Of Note
While at Nike, Olivia contributed to the company’s 2020 Summer Olympics Communications Plan through market research and recommendations around engagement strategies for Gen Z.