vertical lineAly Pelchat Manager

Aly Pelchat
“I love data and analytics because I am motivated by results. Seeing the numbers trend in the right direction pushes me to continue to do my best work.”

Aly has over nine years of creative and analytical marketing experience. Throughout her career, she has developed a love for discovering meaningful insights in complex data sets and turning these findings into intentional and measurable business strategies. In her previous role, Aly led the launch of a new e-commerce website where she set measurable objectives, managed the site’s design and development teams, created new copy and content, and optimized UX. She also has experience in a broad range of marketing capabilities including event planning and logistics, campaign creation and execution, social media reporting and content creation, and web analytics.

B.S. Business Administration, Marketing concentration, Colorado State University
Areas Of Expertise
  • Data Visualization
  • Web Analytics
  • Model Creation
  • KPI Monitoring
  • Content Creation
Work Of Note
After leading an e-commerce site launch, Aly was responsible for a host of strategies to drive traffic and improve conversion rates. The result was a 90% increase in sales the following year.