From the Breakroom
I
The Oscars: A Social Media Story
From #Barbenheimer to the SAG-AFTRA and WGA Strikes, 2023 was a lively year in the cinematic world. Drawing attention to the best and worst in the movie business, #AcademyAwards engagement with the industry both on and off the screen was more dynamic than usual. But did the enhanced level of interest translate to a boost in social media chatter with Hollywood’s biggest night?
Spoiler alert…Yes it did.
The Best Ads of Super Bowl 2024
The Kansas City Chiefs clinched the title yet again, but the real winners of Super Bowl 2024 were the commercials. Athena’s creative agency took time away from the game-day buffet to share their picks for the night’s smartest ads.
Athena 10 for 10 Challenge
As we embark on a decade in business, we have a renewed perspective on how the next 10 years will unfold. In honor of our 10th anniversary, Athena is launching a new company-wide philanthropic initiative.
May: Week in Review
Whether industry news, economic trends, or global stories, we like to stay informed about what’s going on in the world. Now, we’re excited to share with you what we’re reading and why every Monday.
April: Week in Review
Whether industry news, economic trends, or global stories, we like to stay informed about what’s going on in the world. Now, we’re excited to share with you what we’re reading and why every Monday.
March: Week in Review
Whether industry news, economic trends, or global stories, we like to stay informed about what’s going on in the world. Now, we’re excited to share with you what we’re reading and why every Monday.
February: Week in Review
Whether industry news, economic trends, or global stories, we like to stay informed about what’s going on in the world. Now, we’re excited to share with you what we’re reading and why every Monday.
January: Week in Review
Whether industry news, economic trends, or global stories, we like to stay informed about what’s going on in the world. Now, we’re excited to share with you what we’re reading and why every Monday.
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